Warning: failed loading cafile stream: `\xampp\apache\bin\curl-ca-bundle.crt' in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441

Warning: fopen(): Failed to enable crypto in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441

Warning: fopen(https://noc4.wordfence.com/v1.11/?action=get_waf_rules&k=7899a0d36d549d1f4b876c561ecfadfe35fe926f3b62d03a9d38735481dc2e79465c7ded6578452e63386f04149a4e0956c303ed5c673a7f22a8f0319ee8e6ab&s=https%3A%2F%2Fpinpoint.com.cuhk.edu.hk&h=https%3A%2F%2Fpinpoint.com.cuhk.edu.hk&openssl=1&lang=&waf_version=1.1.0&disabled=): Failed to open stream: operation failed in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441

Warning: failed loading cafile stream: `\xampp\apache\bin\curl-ca-bundle.crt' in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441

Warning: fopen(): Failed to enable crypto in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441

Warning: fopen(https://noc4.wordfence.com/v1.11/?action=get_malware_signatures&k=7899a0d36d549d1f4b876c561ecfadfe35fe926f3b62d03a9d38735481dc2e79465c7ded6578452e63386f04149a4e0956c303ed5c673a7f22a8f0319ee8e6ab&s=https%3A%2F%2Fpinpoint.com.cuhk.edu.hk&h=https%3A%2F%2Fpinpoint.com.cuhk.edu.hk&openssl=1&lang=): Failed to open stream: operation failed in D:\www\pinpoint\wp-content\plugins\wordfence\vendor\wordfence\wf-waf\src\lib\http.php on line 441
Asiana Airlines – Pinpoint

Asiana Airlines 韓亞航空 

 
 
 
 
 
 
 

作爲韓國的傳統航空公司,韓亞航空(Asiana Airlines)本來在香港的認知度不高,近期靠著空姐跳KPOP的短影片進入大衆視綫。而這個學期,同學便要思考韓亞可以怎樣延續社交媒體的熱度,甚至藉此獲得消費者青睞;又或者跳出框框,為韓亞設計新形象,開發新可能。
 
從調查市場開始,同學逐步學會分析受衆,提煉出獨特的見解,繼而將其轉化為完整的宣傳策略。
 
十組同學各有千秋,為客戶帶來驚喜,讓我們看看他們的成品啦!